Marketing Solution
Performance Marketing
We don’t just run ads — we create campaigns that bring you measurable growth. From leads to sales, every click counts. GladOwl is recognized as a top digital marketing agency in Pune, trusted by brands that want to scale fast.
What is Performance Marketing?
Performance Marketing is about paying for results, not promises. Unlike traditional brand campaigns, our focus is on outcomes you can measure: qualified leads, sales, sign-ups, downloads, and revenue.
At GladOwl, we combine data-driven strategy, creative excellence, and real-time optimization to ensure every rupee you spend comes back with measurable returns. With expertise in digital marketing services in Pune, we turn ad spend into predictable business growth.
How We Deliver Performance
A clear, step-by-step approach built for ROI
- Discover & Define: Understand your goals, audience, and KPIs.
- Research & Strategy: Identify best channels, budget allocation, and messaging.
- Creative Development: Ad copies, visuals, landing pages crafted in-house.
- Launch & Execute: Campaigns go live with precision targeting.
- Monitor & Optimize: Real-time tracking and adjustments for best performance.
- Report & Scale: Transparent reporting, insights, and scaling successful campaigns.
This proven process is why clients call us a top lead generation company in Pune.
Timely Delivery & Reliable Tools
Structured workflows and predictable delivery—no missed deadlines, just seamless execution.
Performance Marketing That Delivers Measurable Growth
What We Offer
Performance Marketing Solutions for Every Stage of Growth
Performance Marketing
Performance Marketing That Drives Real ROI
What we deliver
- Paid Search (Google Ads / Bing Ads)
- Social Media Advertising
- Display & Programmatic Ads
- Retargeting Campaigns
- Affiliate & Influencer Marketing
- Conversion Rate Optimization (CRO)
- Analytics & Reporting
These services are part of GladOwl’s advanced lead generation services, designed to maximize every campaign.
Real Results Real Growth
GladOwl consistently delivers exceptional results through data-driven strategies, precise targeting, and continuous optimization—exceeding lead goals, reducing CPL, and maximizing budget efficiency while ensuring high-quality outcomes across diverse campaigns and competitive markets.
Duration: Dec 2024 – Sept 2025
Challenge:
Amity Kolkata needed a large volume of qualified leads while maintaining cost efficiency across a long campaign duration.
Solution:
- Structured multi-channel campaign across Google Search & Social Media
- Advanced audience targeting to maximize conversions
- Ongoing optimization to steadily reduce CPL
Results:
- Target Leads: 23,500
- Achieved Leads: 23,749 (exceeded goal)
- Budget: ₹1.45 Cr | Spend: ₹1.395 Cr
- CPL Reduced: From ₹617 (target) → ₹587 (actual)
- Status: Ongoing with positive momentum
Duration: Jan – Aug 2025
Challenge:
SSPU wanted to scale admissions with a large lead target, while ensuring CPL stayed under control in a highly competitive market.
Solution:
- Deployed aggressive SEM (Google Ads) campaigns with tailored ad groups.
- Built custom landing pages to improve conversion rates.
- Weekly reporting + optimizations on keywords & creatives.
Results:
- Target Leads: 25,000
- Achieved Leads: 20,996
- Budget: ₹1.15 Cr | Spend: ₹94.36 L
- CPL Reduced: From ₹461 (target) → ₹449 (actual)
- Status: Achieved (high efficiency despite shortfall in raw leads)
Duration: Feb – Aug 2025
Challenge:
SCIE aimed for 2,000 high-quality leads in a niche category where CPL is traditionally high.
Solution:
- Highly targeted campaigns focusing on niche audience behavior.
- Optimized spend allocation to maximize conversion probability.
- Retargeting campaigns to re-engage bounced visitors.
Results:
- Target Leads: 2,000
- Achieved Leads: 2,000 (100% target achieved)
- Budget: ₹15 L | Spend: ₹14.57 L
- CPL Reduced: From ₹750 (target) → ₹729 (actual)
- Status: Achieved (100% goal delivery)
Duration: Apr – Aug 2025
Challenge:
Amity Dubai required a steady flow of quality international student leads within a limited budget window.
Solution:
- Launched geo-targeted ads across the GCC region.
- Leveraged multi-language creatives to resonate with diverse audiences.
- Conversion-focused landing pages tailored for Dubai campus programs.
Results:
- Target Leads: 2,500
- Achieved Leads: 1,753
- Budget: ₹12.5 L | Spend: ₹9.18 L
- CPL Controlled: From ₹500 (target) → ₹524 (slight increase)
- Status: Ongoing (strong performance within allocated budget, scaling planned)
Find our latest works
At GladOwl, design isn’t just decoration—it’s how brands communicate, behave, and grow. We work with visionary startups and evolving brands to build bold, intentional design systems.
We don’t follow trends. We create clarity.
Alard University
Social Media Design
Amity University
Social Media Design
RSACE Academy
Social Media Design
D Y Patil University
Social Media Design
Symbiosis
Social Media Design
CSMU
Social Media Design
Tool Stack We Trust
To deliver world-class visuals, we rely on a high-performance creative stack:
01
Adobe Suite
(Photoshop, Illustrator, After Effects, Firefly, Adobe Express) – advanced design & motion graphics
02
Adobe Stock
licensed assets for mockups, visuals, and videos
03
Freepik
premium licensed creative resources
04
Canva Pro
fast drafts and collaborative templates
05
Eleven Labs
lifelike custom voices for video content
Why Choose GladOwl’s Performance Marketing?
Proven Results
Consistently improving ROI for startups, SMEs & enterprises
End-to-End Expertise
From ad copy to landing pages, everything is handled in-house.
Complete Transparency
You’ll know where every penny goes.
Agile Optimization
We track, test, and tweak campaigns daily for maximum performance.
Performance Marketing Solutions for Every Stage of Growth
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other services
We Love to Build Brands That People Can’t Ignore
01
Marketing Solutions
02
Design Solutions
03
Development Solutions
04
Production Solutions
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