SEM EXPERTS
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Search, Display, Shopping, Native, Social, Video.
What is SEM?
Search Engine Marketing (SEM) ensures your institution appears at the top of search results when students are actively looking for programs—transforming search intent into applications. Through Google, YouTube, and multi-platform paid campaigns, our team at GladOwl, a top digital marketing agency in Pune, helps institutions convert interest into enrolments.
Why is it important for the education industry?
Today’s students are savvy searchers. In fact, studies show that 60% of students click on paid search ads to explore programs, proving SEM’s ability to generate immediate traffic and enquiries. For institutions, working with the best digital marketing company in Pune ensures your campaigns are visible at the right time to the right audience.
How does GladOwl approach SEM?
Our experts perform extensive keyword research, develop compelling ad copy tailored to education seekers, and use multi-channel bidding strategies for optimal visibility and cost control.
What results can you expect?
Expect stronger program awareness, higher-quality website visits, and increased applications. With ongoing campaign optimization, you’ll see maximized ROI and a steady pipeline of student leads.
Portfolio
High-performing Digital Products With Great Designs
01
D Y Patil Deemed To Be University
Education Consultancy | Branding | Brand Collateral | Web Design | Video Production
02
Avantika University
03
ALARD University
04
Symbiosis University
other services
01
Social Media Marketing
02
Graphic Designing
03
Search Engine Optimization
04
Paid Advertisement
05
Content Development
06
Web Design and Development
Graphic – We create world-class websites using modern design practices. Mobile-first websites and web experiences are essential to the success of your web project. While maintaining bespoke originality, our team will focus on responsive design and optimize your website for any device and interface. Your new website will attract desirable target audiences, boost engagement, drive sales, and increase the brand value of your business.
SEO – We create world-class websites using modern design practices. Mobile-first websites and web experiences are essential to the success of your web project. While maintaining bespoke originality, our team will focus on responsive design and optimize your website for any device and interface. Your new website will attract desirable target audiences, boost engagement, drive sales, and increase the brand value of your business.
Paid – We create world-class websites using modern design practices. Mobile-first websites and web experiences are essential to the success of your web project. While maintaining bespoke originality, our team will focus on responsive design and optimize your website for any device and interface. Your new website will attract desirable target audiences, boost engagement, drive sales, and increase the brand value of your business.
Content – We create world-class websites using modern design practices. Mobile-first websites and web experiences are essential to the success of your web project. While maintaining bespoke originality, our team will focus on responsive design and optimize your website for any device and interface. Your new website will attract desirable target audiences, boost engagement, drive sales, and increase the brand value of your business.
Web – We create world-class websites using modern design practices. Mobile-first websites and web experiences are essential to the success of your web project. While maintaining bespoke originality, our team will focus on responsive design and optimize your website for any device and interface. Your new website will attract desirable target audiences, boost engagement, drive sales, and increase the brand value of your business.
Learn More
Gladowl creative services
01
Social Media Marketing
Social Media – We create world-class websites using modern design practices. Mobile-first websites and web experiences are essential to the success of your web project. While maintaining bespoke originality, our team will focus on responsive design and optimize your website for any device and interface. Your new website will attract desirable target audiences, boost engagement, drive sales, and increase the brand value of your business.
02
Graphic Designing
We create world-class websites using modern design practices. Mobile-first websites and web experiences are essential to the success of your web project. While maintaining bespoke originality, our team will focus on responsive design and optimize your website for any device and interface. Your new website will attract desirable target audiences, boost engagement, drive sales, and increase the brand value of your business.
03
Search Engine Optimization
We create world-class websites using modern design practices. Mobile-first websites and web experiences are essential to the success of your web project. While maintaining bespoke originality, our team will focus on responsive design and optimize your website for any device and interface. Your new website will attract desirable target audiences, boost engagement, drive sales, and increase the brand value of your business.
04
Paid Advertisement
05
Content Development
06
Web Design and Development
Q & A
Simple answers to big questions
How do you choose keywords for educational programs?
We use specialized tools and competitor analysis to select keywords with high student intent related to your courses.
Can SEM campaigns target international students?
Yes, we tailor geographic targeting to reach students globally or in specific regions.
How is SEM different from SEO?
SEM is paid advertising for immediate visibility, while SEO focuses on organic rankings over time.
EXCITED?